How Lifetimely Handles Marketing Costs and Currency Conversion

If you manage ad spend or orders in multiple currencies, Lifetimely automatically converts values to match your Shopify store's currency. This helps ensure your reports are accurate and aligned, no matter where your customers or ad platforms are located.

Order Currency Conversions

How are order amounts converted in Lifetimely?

Lifetimely applies daily foreign exchange rates to convert each order to your Shopify store’s default currency. The exchange rate used is based on the order processing date, ensuring conversions reflect real-world values at the time of the transaction.

This conversion happens on a per-order basis, helping maintain accurate profit and revenue metrics across reports like the Income Statement, LTV, and Cohort Analysis.

Marketing Cost Currency Conversion

Have an ad account in a different currency than your Shopify store?

No problem. Lifetimely automatically converts marketing spend to your store currency as long as the currency is supported.

This ensures your marketing cost data stays consistent and usable in dashboards, custom metrics, and profitability reports, even if you're running campaigns in multiple countries.

Supported Currencies for Conversion

Lifetimely supports automatic currency conversion for the following currencies:

USD – United States Dollar
JPY – Japanese Yen
BGN – Bulgarian Lev
CZK – Czech Koruna
DKK – Danish Krone
GBP – British Pound
HUF – Hungarian Forint
PLN – Polish Zloty
RON – Romanian Leu
SEK – Swedish Krona
CHF – Swiss Franc
ISK – Icelandic Krona
NOK – Norwegian Krone
HRK – Croatian Kuna
RUB – Russian Ruble
TRY – Turkish Lira
AUD – Australian Dollar
BRL – Brazilian Real
CAD – Canadian Dollar
CNY – Chinese Yuan
HKD – Hong Kong Dollar
IDR – Indonesian Rupiah
ILS – Israeli Shekel
INR – Indian Rupee
KRW – South Korean Won
MXN – Mexican Peso
MYR – Malaysian Ringgit
NZD – New Zealand Dollar
PHP – Philippine Peso
SGD – Singapore Dollar
THB – Thai Baht
ZAR – South African Rand