Lifetimely: How to connect an Amazon store

Want to track your Amazon performance in Lifetimely? You can easily connect your Amazon Seller Central account and sync your data across multiple marketplaces. Here’s how to connect an Amazon store to Lifetimely:

1. Open the Store Selector

Go to the store dropdown in the left-hand sidebar of your Lifetimely account.

Alternatively, navigate to Settings > Multiple shops and click Add Amazon store.

2. Connect Amazon

Click Connect Amazon button from the Multiple shops tab. This will redirect you to Amazon’s login screen.

3. Choose Your Amazon Marketplace

Select the Amazon marketplace you want to connect (e.g. Amazon US, Amazon UK, etc.).

You can always add more marketplaces later.

4. Authorize Lifetimely Access

After logging in, you’ll be prompted to authorize Lifetimely. Tick the checkbox at the bottom of the screen and click Confirm.

When you return to Lifetimely, you should see a pop-up window confirming the connection, and your Amazon store should be listed in the Multiple shops tab. Once connected, Lifetimely will begin syncing order and performance data from your Amazon store so you can track customer lifetime value (LTV), profitability, and behavior alongside your Shopify data.

💡 Frequently Asked Questions

Can I connect more than one Amazon marketplace?

Yes! When setting up your Amazon store connection, you can select a specific marketplace (like Amazon US or UK). If you sell in multiple regions, you can connect additional marketplaces later by repeating the setup steps.

Do I need a special Amazon account type to connect to Lifetimely?

Yes, you must have an Amazon Seller Central account. This connection will not work with Amazon Vendor Central or buyer accounts.

What data does Lifetimely pull from Amazon?

Lifetimely imports order-level data, including revenue and product-level metrics, so you can analyze your Customer Lifetime Value (LTV), profitability, and repeat purchase behavior across Amazon channels.

How often does Lifetimely sync data from Amazon?

Your Amazon data is automatically updated once per day. If you don’t see the latest orders yet, give it a few hours or check again tomorrow.

I connected my store, but I don’t see any data. What should I do?

It may take some time for your first data sync to complete. If it's been more than 24 hours and you still don't see data, please reach out to us at hello@lifetimely.io or via the in-app chat.