Back in Stock: Pause Notification Delivery for a Specific Product
At a glance: Pause restock notifications for a specific product without affecting other products or customers.
Sometimes you may need to prevent sending customer notifications for a specific product in your catalog.
For example, you might be running multiple marketing channels and want to announce a product restock on social media first before notifying customers through Back in Stock.
You can pause delivery on a specific product by adding the tag bis-paused to the product through the Shopify catalog admin.

(You can learn how to Add tags to products in the Shopify manual.)
All variants that belong to that product will be paused and won't send customer notifications when restocked.
To resume delivery for these products just remove the tag from the product in the Shopify catalog admin.
Other options for controlling delivery.
- To only notify customers when you restock over a certain level (for example, 5 or more units are available) you can use the Minimum inventory on the Notification delivery page.
- You can also use this to see how many customers are notified at once.
- To stop all customer notifications from being sent you can switch off Restock alert notification delivery
Read more in our Delivery focused article