Bundles: Why Is My Bundle Showing on Unrelated Products?

At a glance: Why your bundle widget may appear on variants not included in the campaign — and when that's expected.

When setting up a bundle, you may notice the widget sometimes appears on product variants that aren't directly included in the bundle. This is expected behaviour and depends on the type of bundle you're using.

Classic Bundles

The widget always shows at the product level, regardless of which variant is currently selected.

• Example: If your bundle includes only the Blue T-shirt variant, the widget will still appear when viewing the Red T-shirt variant.
• Why: This behaviour is intentional to help drive upsell — shoppers viewing non-included variants can still see the offer and switch to the included products.

Buy X Get Y Bundles

Same as Classic Bundles — the widget shows at the product level regardless of selected variant, for the same upsell reason.

Volume Discount Bundles

These depend on Shopify's native variant selector and Add to Cart button.

• The widget only shows for variants that are included in the discount.
• If you switch to a variant that's excluded, the widget will not appear.

Frequently Bought Together

The widget renders on the main product's page only, at the product level.

• For multi-variant main products, only the variants you selected when configuring the bundle are available for customers to choose from.
• For offered products, the same applies — customers can only select from the variants you've enabled per product.
• Variant changes update the price breakdown in real time on the storefront.

Mix & Match

The widget shows at the product level on all included products' pages (controlled by the "Show on included product pages" toggle in the bundle settings, which is on by default).

• The widget is not tied to a specific variant — it appears for any variant of an included product.

Summary